VOXE
Website Design + Development
Voxe.io Case Study: Unleashing Content Agility with Webflow
Company Size
11-50
Pages Created
20+
Industry
Social Super-App
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Overview
Voxe.io relies on Aflowic Media’s Webflow expertise to maximize the marketing team’s flexibility and expedite marketing initiatives.
The Background
Voxe.io is a leading digital platform dedicated to providing users with insightful analytics and data-driven solutions. Based in New York, it connects businesses with critical data resources, empowering decision-makers with actionable insights. Recognized as a pioneer in its industry, Voxe.io has established a reputation for excellence and innovation in data analytics.
The platform’s significance in the industry is underscored by its continuous growth and the increasing demand for its services. In 2023, Voxe.io reported a substantial increase in its user base and expanded its service offerings, further solidifying its position as a key player in the digital analytics landscape.
The Challenge
Voxe.io’s marketing team faced significant hurdles due to their reliance on the in-house engineering team for every minor website update. This dependency created bottlenecks, slowing down the content upload process and hindering the marketing team’s agility. The resource center, a crucial part of Voxe.io’s platform, was unable to function dynamically due to these delays.
The engineering team was preoccupied with other critical projects, leaving the marketing team in need of a more efficient solution. Voxe.io required a partner who could streamline the content management process and enhance the resource center’s responsiveness without overburdening their in-house developers.
This is where Aflowic Media stepped in, offering a comprehensive solution to address these challenges with their specialized expertise.
What we did
- Website Design
- Webflow Development
- CMS Integration
- Design System
The Solution
The Solution
Aflowic Media brought to the table two key elements that Voxe.io needed:
- A Superior Platform for the Resource Center: By transitioning to Webflow, Aflowic Media provided a platform that was better suited for the marketing team’s needs, allowing for greater autonomy and flexibility.
- An Experienced Team: Aflowic Media’s team managed the migration and rebuilding of the resource center, freeing up Voxe.io’s in-house resources for other priorities.
The Results
After the redesign and implementation of the new resource center using Webflow, Voxe.io’s marketing team successfully added over 3,000 resources for their clients and users. The entire content management process became more efficient, allowing the resource center to continually expand.
Additionally, the marketing team was able to quickly test and implement new features, thanks to the flexibility offered by Webflow and Aflowic Media’s expertise.
The collaboration between Voxe.io and Aflowic Media extended beyond the resource center, leading to the development of various custom solutions and multiple marketing campaigns.
The Accomplishment
- Streamlined CMS Utilization: Improved how the marketing team leverages the CMS.
- Accelerated Content Creation: Sped up the content creation and upload process.
- Ongoing Expertise: Provided Voxe.io with ongoing, on-demand Webflow expertise for other projects.
